Splashlake
2023
Corporate Design
Splashlake is a software company based in Darmstadt, Germany, that offers solutions for scientific connectivity and data management across multiple industries.
Splashlake helps companies make better decisions by turning complex scientific and technical data into easy-to-understand insights. They use advanced software to collect, organize, and analyze this data. Their tools are designed to be user-friendly, so even non-experts can find useful information quickly. This helps businesses save time and work more efficiently.
Is science working on the findings of tomorrow? Definitely. Is it still playing by yesterday’s rules? Unfortunately, yes. The Splashlake team has been playing by these rules for years. That’s why they are ready for a disruptive change – that’s what their scientific hearts beat for.
Splashlake’s brand design is therefore not paying attention to industry-standard visual language. Splashlake is like a day at the lake – full of lightness, joy and good ideas that arise in positive moments.
Splashlake’s corporate design makes use of a summery, fresh color scheme and a lively, natural visual world that deliberately distances itself from classic laboratory subjects.
A factual, technical graphic language and typography form an exciting contrast to this.
Fun little team-shirt project – Illustration by Christian Weiß from Designwut.
